In the TV campaign, created by Anomaly and directed by Andreas Nilsson through Biscuit, LNER will cement itself as a brand which celebrates the diversity of its journeys; whether it’s a family coming home after visiting Auntie Jean, a young group of friends on their way back from a festival in Leeds or battle scarred Roman centurions returning from a re-enactment in York. Every journey makes up a small part of LNER, and every person that travels on the line has a stake in the brand.
Cinematography – Stuart Dryburgh